HFM

Privacy Policy

This policy explains what information this independent review site collects, why it does so, and what it does not do with that information.

Begin with the sponsor

Understand what this policy covers

This document describes how hfembrokerke.com handles personal information when you visit the site or use the contact form. The site is an independent editorial resource that publishes reviews and commentary about a broker for readers in Kenya. It is not the broker, it is not affiliated with the broker, and it does not provide financial services, accounts, deposits, or advice. This policy does not cover the practices of the broker or of any other website you may reach through a link. It also does not cover information you send to third parties directly, because those parties handle it under their own rules.

The policy applies to visitors and to anyone who contacts the editorial team through the site. It does not apply to information collected offline or through any other channel that does not link to this policy. By using the site, you acknowledge that you have read this document. If you do not agree with it, you should not use the site or submit information through the contact form.

Collect what is necessary and leave the rest alone

The site collects the information you choose to provide when you contact the editorial team, such as your name, your message, and the contact details you include so that a reply can be sent. It also collects limited technical information that servers and analytics tools record automatically, such as the pages you view, the time of your visit, the type of device and browser you use, and a coarse location derived from your network address. This technical information is used to measure how the site performs and to keep it secure.

The site does not collect your financial account details, your deposits, your trading positions, or any identity documents. It does not ask for your national identification number, your bank details, or your passwords. It does not create user accounts and does not offer a login area. If you send sensitive information in a message, the editorial team may still receive it, but the site does not request it and does not use it for any purpose beyond reading and responding to your message.

Cookies and similar technologies may be used for basic site functions and for aggregated measurement. You can block or delete cookies in your browser settings, although some parts of the site may then work less smoothly. The site does not use cookies to build a profile of you across other websites.

Protect children and set an age limit

The site is written for adults who want to read editorial commentary about a broker. It is not directed at children, and it does not knowingly collect personal information from anyone under the age of 18. If you are under 18, you should not use the contact form or send personal information to the editorial team.

If the editorial team learns that it has received personal information from a person under 18, it will take reasonable steps to delete that information. A parent or guardian who believes that a child has sent information through the site may use the contact form to ask for its removal. The request should identify the message so that it can be found and deleted.

Measure with analytics and rely on a lawful basis

The site uses analytics to understand how readers find and use the pages. The measurements are aggregated: they show how many visits a page receives, which pages are read, and how visitors move through the site. These reports are used to improve the editorial content and the technical performance of the site. The site does not use analytics to identify individual readers or to track them across unrelated websites.

The legal basis for processing personal information depends on the purpose. When you send a message through the contact form, the processing is necessary to respond to your request and to manage the correspondence that follows. When technical and analytics information is recorded, the processing relies on the legitimate interest of operating and improving an editorial website, balanced against your rights and expectations. Where consent is required for a particular cookie or measurement tool, the site will ask for it before that tool is used, and you can withdraw consent at any time through the same settings.

You may ask what information the site holds about you, ask for it to be corrected, or ask for it to be deleted. Requests can be made through the contact form on this site. The editorial team will review each request and respond within a reasonable period, subject to any legal obligation to keep certain records.

Share only when needed and never sell

Personal information is shared only with service providers that help run the site, such as the hosting provider and the analytics provider, and only to the extent needed for those services. These providers are expected to handle the information under their own privacy obligations and not to use it for their own purposes. Information may also be disclosed if the law requires it, if a competent authority makes a lawful request, or if disclosure is necessary to protect the rights and safety of the site, its readers, or others.

The site does not sell personal information to anyone. It does not rent, trade, or share personal information with the broker for marketing purposes, and it does not pass contact details to advertisers or data brokers. The site does not send marketing messages and does not use your contact details to promote products or services.

Records are kept only as long as they are needed for the purpose for which they were collected. Contact messages are kept for as long as necessary to handle the correspondence and any follow-up, and are then deleted or archived in a form that limits access. Aggregated analytics records are kept for a limited period and are not used to identify individuals. When records are no longer needed, they are deleted or anonymised in line with the site's routine practices.

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